When I was in high school I wanted to study fashion design and I ended up studying Environmental Engineering.
While working as an engineer, I was dreaming of sewing ALL day!
After working on that brand for a few years, I decided to do what I had always wanted: mix my two passions, environmental engineering and fashion, and that is how Primitiva was born.
To those times where everything we used came from nature, and we didn't need much. Where industrial processes did not exist on a large scale.
We use natural fibers that are biodegradable. We create basic garments that you can wear for a long time and that you can easily mix with your entire wardrobe.
You can learn more about our production process and buy more consciously here.